- Its was released on 5 October 2012 as part of the "Global James Bond Day" (celebration of the 50th anniversary of the first James Bond film)
- Went to number one at the UK's iTunes online store less than ten hours after it was released
- After Skyfall was released in cinemas in North America, Adele's song saw a sales increase of 66%
- First Bond song to sell a million digital copies
Adele is also signed to Columbia records that is owned by Sony Music Entertainment that is owned by the parent company Sony. - shows how ownership allows conglomerates to make the most profit as they have different companies across the different stages of the film industry
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